The world changed overnight. We are now and for who knows how long physical separated- socially distanced. Obviously, this has been devastating to the events industry. Many have outright canceled, others postponed and still others are going virtual. Last week, I moderated an #expochat on the topic of virtual events. If you missed it, you can read through the full archive of the discussion.
Last week, I moderated an #expochat on the topic of formal matchmaking programs at events. If you missed it, you can read through the archive of the discussion. One of the top reasons attendees come to events and exhibitors make the investment to showcase their products at events is to increase connections with the right people. Instead of allowing all of the networking and connections to happen organically, by chance or through hours of tedious work by attendees, show organizers can develop more engaging experiences for their participants by implementing formal matchmaking programs using technology to automate and refine the process. Continue reading “5 Takeaways from June’s Matchmaking #expochat [Infographic]”