While navigating the mess that is 2020, the events industry has had to develop an entirely new delivery model. Without warning, an immediate shift to virtual platforms was required in order to preserve many organizations’ key revenue streams and some, their very existence.
Up to now, there were very few virtual exhibitions and conferences. Online education consisted largely of one-sided webinars. The people that work in all areas of event planning and production came together and created ways to transition the must-haves from in person to online- networking, education, exhibits and more.
How far we’ve come in such a short time. Born out of crisis, the diligent work over the past eight months has led to brilliant new technology functionalities that allow one-on-one and group networking, interactive education and more. They help organizations continue to facilitate business while we can’t be together and they will shape the future of the event model which will most certainly be hybrid.
I’m so proud to be a small part of this industry. On October 7, I moderated an #expochat that focused on the positives that have come out of the industry’s shift to virtual events. If you didn’t get the chance to participate, you can read through the full chat archive here.
Below I pulled out 5 takeaways from the discussion.
Join #expochat any Wednesday from 1pm -2pm on Twitter. The moderators and topics change, but the value of the connections and discussions is always high! Learn more about upcoming topics at www.tsnn.com.